U.S. refocusing business efforts in Africa market

White House seeking shift from aid to increased trade

DAKAR, Senegal -- White House officials announced the details of a policy challenge Wednesday in the southern African nation of Mozambique, urging hundreds of African business leaders at an economic conference to ramp up partnerships and trade with American companies.

U.S. firms deliver "unrivaled value," Deputy Secretary of Commerce Karen Dunn Kelley told the crowd. "Yet we have lost ground to the increasingly sophisticated -- but too often opaque -- business practices of foreign competitors."

The White House's solution is Prosper Africa, a new effort that shifts American focus on the continent from aid to industry.

The $50 million program will offer technical help to companies looking to enter or grow in Africa, which is urbanizing more rapidly than anywhere else on Earth. The region is projected to have 1.52 billion consumers by 2025 -- nearly five times the size of the U.S. population.

But Americans are missing out on that market, Kelley said. U.S. exports to Africa have dropped by nearly a third since their 2014 high.

President Donald Trump's administration seeks to reverse that trend by searching for business opportunities, trying to reduce trade barriers, connecting firms to financing and guiding them through bureaucracy, among other commerce-boosting tactics, she said.

Kelley highlighted one example of success: Texas energy company Anadarko Petroleum Corp. gave the green light Tuesday to start building a $20 billion gas liquefaction and export terminal in Mozambique -- the biggest such project ever approved in Africa.

Meanwhile, the U.S. International Development Finance Corp., a government agency that will begin operating in October after a bipartisan congressional push, will double the amount of money available for American investment in low-income countries, including some in Africa.

"We know that the U.S. government can and must do more to capitalize on the competitive advantage of U.S. companies," Kelley said, "and the entrepreneurial spirit of the African people."

The specifics of Trump's Africa policy emerge six months after national security adviser John Bolton announced that the administration was switching gears on the continent -- with an emphasis on countering the rising influence of China and Russia.

The "predatory practices" of those rivals threaten the financial independence of African nations by strapping them with debt, he said in December -- and squash opportunities for the United States to expand its economic footprint.

"They are deliberately and aggressively targeting their investments in the region to gain a competitive advantage over the United States," Bolton said in a speech at the Heritage Foundation in Washington, D.C., where he mentioned China 14 times.

The condemnation received mixed reviews in Africa, where China is generally popular as the continent's biggest trading partner and where Russia is making aggressive inroads.

Russian President Vladimir Putin plans to meet with 50 African leaders on his home turf in Sochi at the first Russian-African summit.

The meeting is meant to bolster "Russia's active presence in the region," Foreign Minister Sergey Lavrov said last year.

And Chinese President Xi Jinping pledged $60 billion in September in financial aid to Africa. China will forgive debt in poorer nations, he added as Beijing hosted dozens of African dignitaries.

Xi has also visited the continent multiple times. He arrived in the West African nation of Senegal last year, for example, to hand President Macky Sall the keys to a new $52 million wrestling stadium, courtesy of China.

"Say what you want about what the Chinese are doing in Africa, but their leaders do make the effort to go there and build personal relationships," said Eric Olander, managing editor of the China Africa Project, a news site in Shanghai.

American efforts tend to unfold behind the scenes: training military forces, helping cities rebuild after devastating floods, distributing fertilizer to farmers, helping regions get rid of disease-spreading flies.

Trump has not visited the continent.

Commerce Secretary Wilbur Ross was supposed to promote Prosper Africa at Wednesday's U.S.-Africa meeting in Mozambique -- an event attended by 11 African presidents -- but canceled because of a scheduling conflict.

Gyude Moore, a Liberian former minister of public works, said that the United States' new strategy in Africa is considered a positive step but that the absence of political star power at its announcement was insulting.

"There's a saying: What you're doing is so loud, I can't hear what you're saying," Moore said. "The U.S. does not have the decency, the courtesy, to send a Cabinet-level official to this event."

A Section on 06/20/2019

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