Retailers hone ways to boost impulse buys in aisles, online
Posted: October 28, 2013 at 12:01 a.m.
There’s a reason why gossip magazines, candy, lip balm and tchotchkes are within arm’s reach at the checkout. Retailers are counting on a shopper’s inability to resist these impulse buys, some of which have a high profit margin.
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Business, Pages 23 on 10/28/2013