Library not shushing its marketing strategy

Campaign pays off with more ’12 traffic

Posted: November 26, 2012 at 2:12 a.m.

A billboard on U.S. 63 near the edge of town that promotes the Craighead County Jonesboro Public Library spoils the ending of a Harry Potter novel for passers-by.

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Northwest Arkansas, Pages 7 on 11/26/2012