Wal-Mart to expand price matching
Posted: October 25, 2011 at 5:15 a.m.
Wal-Mart Stores Inc. said Monday it is temporarily expanding its ad-match guarantee for the Christmas shopping season to include covering the price difference if shoppers find certain items priced lower than Wal-Mart in the same market. If a customer presents a competitor’s printed advertisement with a lower price than what he paid at Wal-Mart for an identical item, the customer will receive the difference on a Wal-Mart gift card.
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Business, Pages 21 on 10/25/2011
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