Nintendo’s Mario outlives rest
As video games evolve, plumber character still popular
Posted: November 23, 2009 at 2:58 a.m.
Shigeru Miyamoto, Nintendo Corp.'s top video game designer, gives a keynote address as Mario Brothers plays in the background at a Game Developers Conference in San Francisco in this file photo.
He’s the Mickey Mouse of video games. He’s reminiscent of a doughnut, round and sweet and comforting. He’s also a vessel, devoid of a real personality so fans can live vicariously through him.
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Business, Pages 21 on 11/23/2009
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